In an ever-evolving digital landscape, understanding and leveraging social trends is crucial for organizations seeking sustainable growth. Join us for a complimentary in-person event to gain valuable insights into the recent forces shaping social media dynamics. From there, we deep dive into the essential concept of Return on Investment (ROI), demystifying its meaning and significance within the context of social strategy. Participants will le...

Join Hootsuite and AWS live in Washington, D.C. for a in-person workshop for government communications professionals. From teens on TikTok to seniors scrolling Facebook, social media use in America is growing. People from all walks of life are increasingly dependent on social media as a basic utility for searching, engaging and learning. Meanwhile, a ton of differences exist in what social media platforms different generations use and what typ...

Typical college and university students spend most of their free time with their head in a book, but those who aren’t studying hard are most likely to be found on social media. For educational institutions to operate at the highest level of communication and engagement this year, they need to get active on social media, too. Join Hootsuite for a complimentary webinar to learn ways you can kick-start your organization’s social medi...

Social media is the first place people turn when they have a question or want to discuss a crisis, controversy, or community event. So it only makes sense that community leaders are a part of the conversation. However, public agencies have a unique set of challenges when it comes to posting on social media. Concerns about data privacy, security, fake news, and misinformation prevent many agencies from using social media to its fullest. Join Ho...

With IT modernization at the forefront of government transformation, now is the time for government agencies to reimagine citizen and employee experiences. Agencies have a unique opportunity to drive efficiency and establish greater trust with constituents through mobile-friendly, personalized, and secure digital experiences. Learn how to modernize using new technology within a large distributed agency with different mandates and missions whi...

During the onslaught of uncertainty that COVID-19 introduced to our way of life, entire countries were being forced to move through the stages of a crisis response. The initial shock of a pandemic led to reactive emergency communications, which led to a steep increase in the use of social media as our communities looked for information and support. At last, we find ourselves adapting to a new normal and moving towards a recovery phase. What ca...

Join us to reimagine the future of customer engagement with the world’s leading digital innovators. Hear from 30+ speakers guiding and building outstanding social brands. Take live classes with our experts. Join thoughtful debates. And share moments that will keep us all feeling optimistic about the road ahead. This begins as a conference. But we hope it becomes something bigger. A place to connect and learn. And a place to find the insi...

No one in this lifetime has ever faced a pandemic like COVID-19. As a result, new bridges are being built between government and citizens, as each group relies on one another to fight this pandemic. This is your last chance to join Hootsuite on April 2nd and discover how government agencies around the world are doing an exceptional job on social media, ensuring information is being communicated, rumors are being dispelled, and the citizen...

The role that social media plays in government is not optional anymore - it has become expected by communities and the citizens being served. As such, government agencies need the support of intuitive technology that has the ability to integrate across departments and teams, allowing for a unified approach when it comes to dealing with citizen engagement, service delivery, crisis communication, and day-to-day government operations.Join our com...

Social media has transformed how citizens engage with their governments--but the journey has only just begun. To capture the full value of social impact, governments are now integrating various social initiatives across their organization. Join our complimentary webinar and hear from former U.S. Deputy Chief Technology Officer, Nick Sinai about: Why you should champion customer-led social strategies How social media can support agency-wide go...