Auf der Data Driven Business dreht sich zwei Tage lang alles um die Themen Online Marketing Analytics und Controlling, die Optimierung der Customer Journey und den Einsatz von Predictive Analytics. Hier gibt es umsetzbare Inhalte statt Buzzwords, 100%ige Tool- & Service-Neutralität sowie die besten Networkingmöglichkeiten mit nationalen und internationalen Experten. Inspiration bei den Keynotes, umsetzbare Taktiken zu spezifische...

Optimieren Sie den Einsatz von Daten für Ihr Marketing.Hier dreht sich alles um SIE und ihr Unternehmen. MAS ist ein ganz neues Konferenzformat, das aus Keynotes, Sessions, Case Studies, Teilnehmer-Diskussionsrunden, Session-Aktivitäten und vieles mehr besteht. Vervielfachen Sie ihr Wissen und Können mit den neuesten Erkenntnissen, aktuellsten Entwicklungen und den relevantesten Beispielen datengestützten Marketings.

Optimimieren Sie die gesamte Digital Customer Journey!Die Ansprache und der Gewinn der richtigen Zielgruppe, die Abstimmung von Business Modellen und Nutzererfahrung, der Ausbau der Kundenbeziehung über den gesamten Lebenszyklus und die Investition in die richtigen Technologien – all diese Themen müssen im Fokus stehen, um die gesamte Customer Journey zuoptimieren.

For two days, the focus at Data Driven Business will be on Online Marketing Analytics and Controlling, the Optimization of Customer Journey, Email Marketing and the use of Predictive Analytics. You will be provided with realizable content instead of buzzwords, 100% tool- & service neutrality and the best networking opportunities with national and international experts. Inspiring keynotes as well as applicable tactics on specific topics in...

Upgrade your ability to harness data for marketing.MAS is a whole new kind of event which includes Keynotes, Sessions, Case Studies, Session-Activities and much more.

Optimizing the complete customer journey!Digital Growth Unleashed will leave you knowing how to attract the right audience, align business models with the user experience, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen.

The Email Innovations Summit is designed to make you the smartest person in the room. From the latest advancements in acquisition techniques to going beyond responsive design, the Innovations Summit will explore, educate, and discuss the cutting edge of email marketing trends. Educate yourself on the latest strategies that will drive tomorrow’s results, including the latest trends in data driven subject lines to drive increased engagement.

Predictive Analytics World London is the leading vendor-neutral analytics conference. PAW focuses on concrete examples of deployed predictive analytics. Join PAW London to learn exactly how top practitioners deploy predictive analytics, and the business impact it delivers.

Founded on the premise of mutual respect and support, the Marketing Analytics Summit started in 2002, back when the Internet and web analytics were new. We recognized the need to help each other invent an industry, so we (the audience) created the Digital Analytics Association, now 5,000 strong. Marketing has changed since the days of Mix Modeling and Market Research. The digital world gave us new, dynamic data sets, and new tools to measure a...

Deep Learning World is the premier conference covering the commercial deployment of deep learning. The event’s mission is to foster breakthroughs in the value-driven operationalization of established deep learning methods. DLW is co-located alongside four established industry Predictive Analytics World events — PAW Business, PAW Financial, PAW Healthcare, and PAW Industry 4.0 — which will compose PAW’s only “mega...