DoD Conference Guidance – The Definition of Insanity

Originally posted by on CTO Vision

When a handful of people from GSA became famous for waste and fraud  in a lavish conference in Las Vegas, DoD was forced to peer inside a can of worms.  As we grappled with providing support to two simultaneous war fronts, the increased budgets fueled an increase in Conferences by Government and other Industry/Government partnerships, such as AFCEA and NDIA.   The benefits from these events can be numerous:  many great minds can be gathered in one place (usually a really NICE place) to receive updates on DoD matters, to view the exhibits of existing and upcoming technologies, and to network and solve problems.  Now, however, as we face budget cuts associated with the ramp-down (and the threat of sequestration), these conferences are undergoing an exacting scrutiny.

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Air Force IT Conference is Dead

Originally posted by on immix Group Blog

R.I.P., AFITC.

As many of you know, the Air Force IT Conference held each August in Montgomery, Alabama was cancelled this past year. It had been held annually since 1983 and was the largest IT conference within the Department of Defense.

Now it looks like it's not coming back.

According to an announcement on Friday by Montgomery AFCEA President Joe Besselman, "the Air Force has no plans to ever restart an Air Force-led conference like AFITC." Besselman continued: "...the earliest one could expect a conference similar in nature is 2014. AFCEA International is working with the Air Force to gauge the need, content, and potentially the location."

This provides further evidence that DoD in particular is looking to consolidate trade shows and conferences to eliminate duplication and save taxpayer money. I'm all for that, but this takes a great marketing vehicle off the table for those looking to pitch their offerings to the Air Force IT community. This show was always a source of qualified leads and great relationship-building opportunities for us.

For those immixGroup clients who need to find a way to stay in front of this community, please contact us and we'll see what we can do. The Montgomery AFCEA chapter hosts a number of other events, including MITS 2013 in June. There's a tentative Air Force Industry Day event planned for the same time.

As I said in a previous post, keep your marketing plans and budgets fluid this year to accommodate changes like this. More are coming.

Government Community Selects BEST Government Events of 2011

Throughout the month of March, over 20,000 GovEvents' members, site users and social media followers were asked to cast their vote in naming The BEST Government Events of 2011. Last year, the same community was asked to predict the Most Important Government Events of 2011.

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