Speaking From Experience: Event Attendance Tips

In a new series here on GovEvents, we'd like to share some of the best tips and tricks we've found in navigating the world of events. From attending to exhibiting, we hope our tips (some discovered through missteps) will help you get the most out of events. In today's post, we'll focus on tips for attending events.

  • Go in with a plan - look at the agenda and exhibitor list the week before the event and take some time to plan out your time there. Block sessions you want to attend into your calendar and make notes on the booths you want to see. Make sure you build in time to check emails or grab coffee with people you meet. Doing this a week out also gives you time to confer with colleagues. If others are attending how do you best divide and conquer? If you are going alone, are there sessions or companies they'd like you to see while you are there. Jot down questions you want to make sure you get answered while there.

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Getting the Inside Scoop on Events

You've viewed the event website and received an email or two about the event, but how do you know if the event you are thinking about signing up for is really worth your time? In a recent post, we talked about how to set goals to help zone in on the events that you should be attending. Once you've mapped events to your goals, you may still need to narrow down the list. How can you get past the marketing and find out what the event is really like? Here are five tips that will help you get the inside scoop on recurring events. Continue reading

To Attend or Not to Attend….

With tight budgets, a lot of thought needs to go into deciding what events to attend, exhibit, or sponsor to make the most of time and funds. But where do you start? There are events that bill themselves as "must attend," those where you know all your competitors will be, ones you truly enjoy, and there are untested events that have dynamic speakers. How do you decide where to spend your time and money?

As this article states, first consider your goal for attending. What do you want to get out of event attendance? What can these events provide you that you cannot get anywhere else? This could be one or a combination of the following: Continue reading

Making the Social Network Real

With the recent news of the cancellation of FOSE, we wanted to reflect on why an institution like that event is suddenly gone from the landscape. While the reasons are numerous, one key factor is that big tradeshows and conventions tend to be one-way conversations. While the speakers may be high profile and interesting there is no way to interact with them. In the social media age of instant gratification with retweets, likes, and replies, attendees want more than a bullhorn approach to communication, they want a dialogue. We've done some thinking on this and came up with a couple ideas on how to bring the interactivity of online social networks to real-life social networks.   Continue reading

Two Sides to the Event Attendance Story

The media has been packed with stories about the reduction in travel budgets and event spending. Last week some statistics came out that tell different stories about event attendance.

First, the upside. FOSE, a nearly 40 year-old conference aimed at providing access to the latest technology tools and best practices in government, reported that registrations for their 2014 conference were up 40% with nearly 5,000 professionals registered. They also noted a 25% increase in C-level registrants.  In addition to the exhibition of 150+ vendors, the FOSE speaker line-up included some unique speakers and topics including National Security Advisor Thomas Donilon; leaders of local, state and federal law enforcement agencies involved in catching the Boston Marathon bombing suspects; experts on change and agility in federal projects and programs; and women leaders in technology.

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