Over the past week we've seen a couple of posts talking about the rising popularity of webinars and virtual meetings. At GovEvents, we saw a 30% increase in the number of webinars posted on our site in 2013.
Given general industry trends, this increase makes sense as there are some key advantages to webinars including:
- Eliminating the time and expense of travel - this is especially true in the government market where there have been tight restrictions placed on travel spending
- Potential to reach more people the day of the webinar as well as through an archived link
- Connection to and interaction with social platforms
