The mass reach of technology has incredible advantages for the event planning industry and should be used to increase brand awareness. Social media also has the ability to build a connection with your audience through more personal interactions and real-time response. Even with this said, in our age of insta-everything, hashtags, texting slang, and emoticons nothing may make you stand out more than a handwritten note.
In the spirit of the lazy days of summer, we poured ourselves a glass of lemonade, set up the hammock, and took a moment to think about how even in today's fast paced world, event planners could use handwritten notes to their advantage.
