AI Unleashed: How Today’s Marketers Are Redefining Creativity, Scale & Impact

AI is transforming marketing faster than any technology shift in recent memory. As pressure mounts to deliver more personalized experiences, greater efficiency, and measurable results, marketing leaders are re-envisioning how creativity, content, and campaigns are developed at scale.

In this webinar, Nate Burke, Chief Marketing Officer of 7AI; Derek Weeks, Senior Vice President, Marketing of Anaconda; and Melissa Beck, VP of Corporate Marketing at Sumo Logic, will share how modern marketing teams are leveraging AI to enhance creativity, streamline execution, and unlock new opportunities for growth. From practical use cases and workflow evolution to balancing human insight with machine intelligence, this discussion will explore actionable insights for marketers navigating the next era of innovation.

Key Takeaways:

  • How AI is changing creative development and campaign execution 
  • Where marketers are seeing the greatest gains in scale and efficiency 
  • The evolving role of human creativity in AI-powered marketing 
  • Practical ways teams can integrate AI into existing workflows 
  • What marketing leaders should prioritize as AI adoption accelerates

Speaker Details

Nate Burke

Chief Marketing Officer at 7AI, where he leads marketing strategy and growth initiatives focused on helping organizations harness the power of artificial intelligence. With deep experience in B2B marketing, brand strategy, and digital transformation, Nate works at the intersection of innovation and business impact

Derek Weeks

Senior Vice President of Marketing at Anaconda, where he leads global marketing initiatives for one of the world’s leading AI and data science platforms. He brings extensive expertise in developer marketing, AI adoption, and building high-impact go-to-market strategies for technical audiences.

Melissa Beck

Vice President of Corporate Marketing at Sumo Logic, where she leads global communications, analyst relations, customer advocacy, and brand strategy. With more than 20 years of experience across B2B technology and enterprise software, she has helped companies navigate IPOs, acquisitions, and major industry moments while building impactful storytelling and thought leadership programs that drive growth and market visibility.

Event Topic

Artificial Intelligence, Technology

Relevant Audiences

All State and Local Government, All Federal Government
AI Unleashed: How Today’s Marketers Are Redefining Creativity, Scale & Impact
Event Type
Virtual / Online
Event Subtype
Webinar / Webcast
When
Fri, Jun 12, 2026 | 12:00 pm - 1:00 pm ET
Registration Cost
Complimentary
Website
Click here to view event website
Organizer
REQ