Tech CEOs must consider many elements of a demand generation campaign, including landing pages, when planning and delivering campaigns. A positive visitor experience can increase conversion rates and generate quality leads faster, so that experience must factor highly into any demand generation campaign. Well-crafted landing pages are essential to the success of a demand generation campaign, and they must communicate a clear, actionable value...

The healthcare and life science industries face continued disruption of business and operating models from the ongoing pandemic, accelerated medical and technology innovation, and increasing pressure from unconventional competitors. Join this complimentary webinar as Gartner analysts share their top predictions for payers, providers and life sciences organizations. Plus you will hear recommendations for CIOs to prepare and adapt for the contin...

Most in-house lawyers are exhausted, which leads to significant negative personal, department and business consequences. Legal leaders can create high engagement by ensuring that their lawyers have personally fulfilling work. Lawyers want work that is aligned to their interests and has a high impact on the business. Join this complimentary webinar to learn how to reinvigorate your legal staff and move them from moderately to highly engaged. Di...

Gartner estimates that total IT spending for 2021 will reach approximately $4.2 trillion, which includes devices, hardware, software, services and telecom. Every CIO and IT leader faces a perpetual challenge to drive results through their vendor relationships and partnerships. While the business impact of strategic vendors and market dynamics is constant, it may often be unforgiving. This complimentary webinar shares insights and predictions a...

Most people have some experience communicating and presenting, but the majority believe they can do better. This complimentary, question-and-answer webinar explores a set of approaches rarely covered in conventional storytelling and presentation sessions, but often used by many of the best speakers. Gartner Sr. Director Analyst for CIO research, an expert on leadership, culture and strategy, will answer questions you and your peers are asking...

After careful consideration and input from our clients, Gartner has made the decision to deliver this year’s conference virtually. Around the world, organizations and entire industries have been forced to regroup and reassess how they do business. Infrastructure and operations (I&O) leaders have had to change plans rapidly to adjust to remote workforces and cost pressures, and keep core systems operational and resilient. As business...

Discussion Topics: Get a look at what the future holds for the financial services industry Determine the key capabilities that financial services companies need in 2022 and beyond Discover the Gartner 2022 financial services industry strategic planning assumptions Financial services CIOs face an onslaught of changes that were present before the COVID-19 pandemic, which then accelerated and fueled constant evolution as a result of it. Financial...

CHROs view talent shortages as one of the top challenges facing their organization, and only 1 in 5 thinks their organization is prepared to address it. Business leaders continue to assume they can buy their way out of the problem, but there are no hidden pockets of talent left for many digital skills. Organizations urgently need to create strategies to build critical skills, but many lack insights on which skills to prioritize and de-emphasiz...

What digital challenges loom largest for finance leaders in 2022? Join this complementary webinar as we unveil the results of Gartner’s recent 2022 priorities poll that surveyed upwards of 500 CFOs and finance leaders. A panel of Gartner finance experts shares their key insights and advice on topics such as data management, predictive analytics, building a technology roadmap, using AI/machine learning, and how to drive innovation across...

Customer service and support leaders face a wide range of challenges, including a competitive talent market, customer interaction preference shifts, and the increased impact of service in driving loyalty. Customer centricity remains a bedrock of the organization’s focus, so customer service and support leaders must find new, innovative ways to demonstrate value back to the business and drive enhanced customer outcomes. This complimentary...