GAIN 2024: The Premier B2G Marketing Conference

Today’s B2G marketers are business growth accelerators and sales cycle compression artists who are dramatically reducing the time between Marketing Qualified Leads (MQL) and Sales Qualified Leads (SQL). But it’s difficult to gain traction when you’re trapped between the promise of a brighter, digital, AI-driven future and the heavy, regulation-laden marketing of the past.  

At the 8th annual GAIN conference, join hundreds of your B2G marketing peers as we dive into a high-energy exploration of modern marketing strategies, tactics and tools that will help you blast through traditional market barriers and unlock explosive business growth.  

Our theme: The Marketer as a Growth Architect: The Role of Marketing in Driving Pipeline

Discover how to harness analytical insights, optimize campaign strategies, and implement agile methodologies to stay light years ahead of the competition. If you’re ready to amplify your B2G impact and push the boundaries of what’s possible, GAIN 2024 is your launchpad!

As a GAIN 2024 attendee, you will walk away with…

• Actionable strategies for growing your B2G business
• A stronger understanding of of the B2G buyer’s journey
• Tools to boost your business’s impact on the B2G pipeline
• Stories behind successful marketing campaigns
• Data-backed research that will help you build a 2025 marketing strategy that gets results
• New connections with B2G decision-makers 
• Best practices and insights that will help you climb the ladder in your own marketing career*

No matter what role you play — from Chief Marketing Officer to newly-minted marketing professional (and everyone in-between) — you belong at GAIN. 

We sold out last year, so save your seat today!

*Attendees can earn up to 8 Continuing Professional Education credits!