Your chances of winning Government proposals without capture are the same as cutting classes during the semester and hoping to get an A on the final exam. Foundations of Capture Management course will arm you with real knowledge and tools you can apply immediately to capturing contracts and dramatically improving your odds of winning. Master techniques for customer engagement, intelligence gathering, win strategy development, competitive analy...

This workshop offers valuable skills in win themes development as the most important element of proposal persuasion. The course walks you through the purpose of win themes and their building blocks. It then advances beyond the mere basics in order to explain everything needed to develop effective proposal win themes. It shows how to write win themes that are memorable and capable of influencing your customers so that they feel compelled to sel...

Masterfully facilitate brainstorming sessions such as Black Hats, Win Strategy, and CONOPS workshops; perform advanced competitive analysis; create advantageous teaming arrangements; apply formulas to solution development; and much more. The course also focuses on measuring and improving cost-efficiency and effectiveness of the capture team. This course takes capture management to the next level showcasing what does it take to maximize win pro...

This class covers the spectrum of the most important topics, from preparing for a proposal effort and making a bid-no-bid decision, to orchestrating a great proposal kickoff, driving subject matter experts to produce winning content, exhibiting superb leadership and management skills, optimizing proposal team performance, getting the most from the proposal color reviews, and mitigating proposal risks at every stage to reduce stress and increas...

Every proposal needs an editor to get it in the customer-ready shape. Unlike regular editing, however, proposal editing requires skills that normally take a long time to master by trial and error unless you take this course. It covers everything from developing the professional attributes of an editor, to estimating your workload correctly, figuring out the optimum workflow, integrating changes, and adding value to the content you’ve edi...

This workshop teaches valuable skills in designing, laying out, and publishing proposals—presenting your company’s offer in the most professional light to the proposal evaluators. The course begins with a foundation in the tools and features MS Word offers to the desktop publisher, and shortcuts to increase speed and efficiency. The course advances into the selection of color palette and styles, tables of contents, headers and foot...

It is impossible to imagine modern sales and marketing without visual elements—and proposals are no different. Graphics serve as one of the most important proposal persuasion elements. Professional graphics artists are not the only ones who need to learn how to conceptualize and design persuasive proposal graphics. It also happens to be an indispensable skill for capture managers, proposal managers, and proposal writers. Desktop publishe...

This course will help the attendees discover the secrets and the exact how-to recipes for winning and making money on the multiple award contract (MAC) vehicles. This class provides the essential knowledge to win MACs, otherwise referred to as Indefinite Delivery/Indefinite Quantity contracts (IDIQ), Government wide Acquisition Contracts (GWAC), Blanket Purchase Agreements (BPA), Multiple Award Task Order Contracts (MATOC), Indefinite Quantity...

Knowing the ins and outs of creating a proposal that will capture attention means understanding what the procurement and contract officers require, what to focus on, and how to appropriately price your services or products. Position yourself for success by learning from experts who will guide you in these critical steps of preparation before submitting a proposal. You must attend three sessions in order to attend the match-making session. Not...

AFCEA Bethesda's Monthly Breakfast series features panel discussions led by senior-executive government representatives. The goals of the event series are to foster better inter-agency communication, share best practices and lessons learned and identify mission-critical IT issues affecting the federal IT community. With speakers drawn largely from federal civilian agencies, the panel format offers a compelling snapshot of multiple agency persp...